Our Services

Every firm’s growth journey looks different — but one thing’s universal: success doesn’t come from more meetings or prettier decks. It comes from strategy that’s lived out every day.

We don’t believe in one-size-fits-all solutions. Each firm has its own story, challenges, and goals. Our job is to help you find the path forward — then give you the tools, structure, and accountability to make it happen.

Let’s get your strategy in gear →

For firms ready to stop chasing and start leading.

Where bold strategy meets hands-on execution —
designed for AEC firms ready to stand out, win more, and grow with clarity.

Speed to it:

Ready to Roll?

The Renegade approach →

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Forget the dusty plans and endless meetings. You need direction — not another deck collecting digital dust.

We’ll dig deep into your business, uncover what’s working (and what’s not), and chart a path that actually moves the needle.

Designed to help AEC leaders get out of reactive mode and take control of growth with data-driven insights, focused strategy, and hands-on execution.

CLARITY. ALIGNMENT. FOCUS. IMPLEMENTATION. IT'S ALL PART OF THE RIDE.

Built for Leaders Who…

Are tired of chasing every opportunity and ready to focus on the right ones.
Want to differentiate their firm in a crowded market but aren’t sure what truly sets them apart.
Feel like their team is busy but not aligned — and crave clarity.
Have hit a growth plateau and can’t see what’s holding them back.
Want a roadmap that translates strategy into daily action.
Are ready for momentum, not just meetings.

WHAT YOU'LL GET:

A clear, actionable roadmap that turns insights into implementation — customized for your firm’s markets, people, and goals.

1. Discovery Workshop

A half-day strategic deep dive with your leadership team to uncover goals, challenges, and opportunities. We’ll assess your current approach, identify roadblocks, and define where your next phase of growth should focus.

2. Market Research & Competitive Analysis

In-depth insight into your market positioning, competition, and growth potential. We’ll identify trends, client needs, and untapped opportunities across your target sectors — so you can make informed, data-driven decisions.

3. Strategic Growth Roadmap

A step-by-step plan that connects your team alignment, marketing and BD priorities, operations, and talent strategy. We’ll clarify where to focus, when to act, and how to measure progress — so your strategy actually moves the business forward.

4. Deliverables

Workshop Summary Report
Market + Competitive Insights Report
Strategic Business Growth Roadmap
Targeted Networking & Event Recommendations
Ongoing Advisory Support (optional - additional cost)

WHY IT WORKS

Because it’s not theory — it’s traction.

We blend big-picture strategy with hands-on execution so your firm doesn’t just plan for growth — it creates it. You’ll walk away with clarity, alignment, and a roadmap built for action, not aspiration.

build my roadmap →

Where insight meets action —
for AEC firms ready to stop guessing and start growing.

YOUR BUSINESS STRATEGY ROADMAP

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You’ve got ambition, expertise, and the drive to grow — you just need the right roadmap to steer your firm in the right direction.

Our Roadmap Kit gives you our strategy process in a self-guided format, so you can build your own business growth plan — with expert support when you need it.

Built for Firms Who…

Want structure, strategy, and direction but prefer to execute in-house.
Don’t have the budget for full consulting but still want a framework that works.
Need a clear, guided process to align leadership and set growth priorities.
Are ready to stop spinning their wheels and take control of their growth.

WHAT YOU'LL GET:

A proven framework to build your own business strategy roadmap — with guidance along the way.

1. Discovery Workshop (Live Online Session)

A focused deep dive led by Cynthia to identify your goals, challenges, and growth opportunities — so you start with clarity, not guesswork.

2. Market Research & Competitive Analysis Template

Guided prompts and frameworks to help your team conduct your own market research and identify opportunities that align with your strengths.

3. Strategic Growth Roadmap Template

A fillable template that helps you organize priorities, define action steps, and set measurable targets — all tailored for AEC firms.

4. Networking & Marketing Toolkit

Pre-built spreadsheets and templates for tracking events, outreach, and budgets — because execution is everything.

5. Optional Advisory Support

Add 1:1 coaching sessions for personalized guidance, feedback, and accountability check-ins along the way.

Deliverables:

Workshop Summary Report
Market + Competitive Insights Report Template
Strategic Growth Roadmap Template
Networking & Marketing Budget Toolkit

WHY IT WORKS

Because structure builds momentum.

You get the framework and the freedom — a proven system that helps you plan smarter, execute faster, and grow with confidence.

For firms ready to take the wheel — with a proven framework to guide them.

THE RENEGADE ROADMAP KIT - COMING SOON!

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(Coming Soon)

Because even the best roadmap won’t drive itself. As your Fractional CMO, we help your team stay focused, accountable, and in motion — turning your strategic vision into real, measurable progress.

We roll up our sleeves alongside your leadership team, guiding execution across business development, marketing, and operations so your strategy doesn’t stall in a shared drive somewhere.

Built for Firms Who…

Have a solid strategy but need help executing it — consistently and effectively.
Feel stretched thin between projects, proposals, and priorities.
Need dedicated marketing and BD leadership without the full-time overhead.
Want an experienced partner who can jump in, make decisions, and drive momentum.
Are ready to see traction — not just talk about it.

WHAT YOU'LL GET:

Flexible, hands-on leadership tailored to your firm’s goals, pace, and budget.

1. Monthly Advisory & Implementation

A structured monthly retainer designed to keep your roadmap alive and kicking. We establish 3–5 monthly priorities, align deliverables, and pivot as new opportunities arise — without losing sight of your big picture.

2. Deep-Dive Market Intelligence

Ongoing research on emerging markets, client opportunities, and competitive shifts to guide where you focus next.

3. Business Development Support

From proposal strategy to client outreach, interview prep, and key introductions — we help your team sell smarter, not harder.

4. Marketing & Communications

Execution support across content, campaigns, and case studies to keep your message sharp and your brand visible.

5. Operational Enablement

Systems, processes, and team structure recommendations that align your internal workflows with growth goals.

Flexible Options:

We offer three levels of partnership — Bronze, Silver, and Gold — designed around your firm’s needs, pace, and available resources.

WHY IT WORKS:

Because you don’t need another consultant — you need a co-pilot.

We blend strategy, leadership, and execution to help your firm stay on track, on brand, and ahead of the pack.

Let's find the right fit →

For firms ready to move from strategy to traction.

FRACTIONAL CMO LEADERSHIP

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You have the experience, the insights, and the stories worth telling — they just need to be packaged with purpose.

Our Thought Leadership Positioning service helps AEC leaders and teams turn expertise into influence, building a recognizable voice that attracts the right clients, talent, and opportunities.

Built for Firms Who…

Want to elevate their brand and stand out in a saturated market.
Have stories worth telling but struggle to find the time (or words).
Know their leaders have ideas that could shape the industry.
Want to attract the right clients, talent, and collaborators — not just more noise.
Are ready to show up as the go-to voice in their market.

WHAT YOU'LL GET:

A focused, actionable plan to build authority through visibility and voice.

1. Brand Positioning & Message Audit

We analyze your current marketing, content, and leadership presence to uncover what’s working, what’s missing, and what’s next.

2. Story & Content Strategy Framework
Define what you stand for, how to say it, and where to say it — so your brand voice feels consistent and confident across every channel.

3. Visibility & Outreach Guide
Get a 3–6 month roadmap outlining recommended content themes, publishing channels, and speaking opportunities that match your expertise and target audience.

4. Executive Coaching & Ghostwriting Support (Optional)
Need help writing or presenting your ideas? We can help you (or do it for you).
Coaching, editing, or full ghostwriting available on demand.

5. Curated Roundtable Series (Optional)
We help you design and host your own thought-leadership platform — from roundtable events to quarterly topic series — positioning your team as connectors and innovators.

Deliverables:

Brand Positioning Summary
Story & Messaging Framework
Visibility Roadmap & Editorial Guide
Optional Copywriting & Event Strategy Add-Ons

WHY IT WORKS

Because being an expert isn’t enough — people need to hear from you.

We help you define your voice, amplify your impact, and create momentum around your message.

For firms ready to be known for what they think —
not just what they build.

THOUGHT LEADERSHIP POSITIONING

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Want us to bring it to life?

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hire us to implement it →Your Thought Leadership Plan →Build Your Thought Leadership Plan →

If you’re tired of guessing where the next opportunity lies — or why the competition keeps beating you to it — this one’s for you.

We dig into the data, your positioning, and your market to give you the clarity (and confidence) to make the right moves. Because when you know what drives your market, you can lead it.

Built for Leaders Who…

Want to strengthen their foothold in key markets like Commercial, S+T, Healthcare, or Hospitality.
Know they need data-driven strategy but don’t have the time or resources to collect and analyze it.
Want to see exactly how they stack up against competitors — and where they can gain ground.
Are ready to stop reacting to trends and start anticipating them.
Need to pinpoint the right clients, partners, and opportunities to expand their reach.

WHAT YOU'LL GET:

Actionable market intelligence that translates into business growth — clear, targeted, and built around your goals.

1. Industry Trends & Insights

In-depth research across your key markets to identify emerging trends, client priorities, and new opportunities for growth.

2. Competitive Landscape Analysis

A data-driven review of your competitors — their positioning, service mix, and brand presence — to help you define your edge and sharpen your differentiation.

3. Key Player Identification

A curated list of target clients, developers, brokers, and industry influencers who align with your business goals and market focus.

4. Business Development & Networking Strategy

Tailored recommendations for high-value relationships, events, and partnerships that will enhance your visibility and accelerate your growth.

5. Deliverables

Market Research & Competitive Landscape Report
Targeted Networking & Event Recommendations

WHY IT WORKS

Because smart growth starts with smart intel.

We help you see the bigger picture — and the next opportunity — before your competitors do.

Data-driven insight for firms ready to play smarter, not louder.

MARKET RESEARCH & ANALYSIS

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explore my market →

Pick Your Adventure

Sometimes, strategy needs a little extra horsepower

These add-on and standalone services
are built for when you need more momentum
— or just an expert in your corner.

Explore what’s possible →

Our Approach

We call it The R.I.D.E. Framework — our signature, full-throttle method that takes you from insight to ignition, accelerating your firm’s growth with purpose and precision.

We treat business strategy the way great projects get built — with vision, collaboration, and the grit to see it through. We don’t just hand over plans; we get in the trenches with you to bring them to life. From the first spark of discovery to full-scale execution, we stay in the driver’s seat beside you — building traction, refining direction, and driving your firm forward with clarity and momentum.

Strategy is just the start.

Implement, ignite, and build momentum.

Execute

E

Build your roadmap — grounded in insight, aligned with action.

Design

D

Research, analyze, and assess – inside and out.

Investigate

I

Every successful strategy starts with clarity. We uncover the story behind your business—what drives you, what’s holding you back, and what opportunities are waiting to be claimed. We align leadership around business goals and personal ambitions, surfacing the insights that set the foundation for the roadmap ahead.

How we do it: Leadership workshops, targeted interviews, quick-win diagnostics, goal + priority alignment.

Deep dive into who you are and where you’re headed.

Reveal

R

E

D

R

We dig into your world from every angle — your market position, competitors, and client landscape — while evaluating your internal systems, from BD and marketing to operations and culture. Then we zoom out to study your vertical markets: where the funding flows, what sectors are expanding, and which ones are losing traction. We identify what’s working, what’s not, and where to focus for the biggest impact — giving you a 360° view of your business, your opportunities, and your next move.

How we do it: market + sector research, competitor benchmarking, client + pipeline analysis, growth opportunity mapping.

Research, analyze, and assess – inside and out.

Investigate

I

E

R

I

This is where strategy takes shape. We translate insights into a clear, actionable roadmap that aligns leadership, sharpens your marketing and BD focus, and sets measurable goals for sustainable growth. Every plan includes a 12-month “At-a-Glance” timeline that breaks down priorities and tasks quarter by quarter — giving your team clarity, accountability, and the confidence to keep moving forward.

How we do it: strategic roadmap development, goal + KPI alignment, marketing + BD priorities, leadership + team engagement plan.

Build your roadmap — grounded in insight, aligned with action.

Design

D

R

I

D

Strategy only matters when it’s put into motion. We partner hand in hand with your leadership and marketing teams — or plug in seamlessly when there isn’t one — to bring your roadmap to life. Through fractional CMO leadership, ongoing advisory, and built-in accountability, we help your team execute, refine, and maintain traction so progress never stalls.

How we do it: implementation leadership, monthly advisory, progress tracking, accountability systems, team integration + alignment.

Implement, ignite, and build momentum.

Execute

E

Let’s R.I.D.E. — Ready to Shift Into Growth Mode? →Let's Ride! →

Our signature method that turns strategy into motion and momentum into measurable growth.

The R.I.D.E. Framework

The Thinklab Collective

Behind every great strategy is an even greater crew.

Our ThinkLab Collective brings together trusted collaborators — experts in brand, workplace strategy, design, and marketing — who know how to roll up their sleeves and get sh*t done.

meet the thinklab collective →